No-shows and lapsed memberships are the biggest leaks for salons, spas and gyms. A reminder the day before, and a nudge before a membership expires, keep chairs and classes full.
What to send
- Appointment confirmations and reminders 24 hours and 2 hours before.
- Membership renewals 7 days and 1 day before expiry.
- Class and trainer updates new timetables and cancellations.
- Birthday offers and loyalty rewards.
- Quiet-day promotions fill slow weekdays with a limited offer.
- Feedback after a visit or a first class.
Example messages
- “Hi Wanjiru, reminder of your braids appointment at Glow Salon tomorrow at 11am. Reply 2 to reschedule.”
- “Your FitZone membership expires on Sun. Renew via Paybill 123456, Acc your phone number, and keep training!”
- “Tuesday special: 20% off all manicures, 10am–4pm. STOP to opt out”
Tips for better results
- Let clients confirm or reschedule by reply with two-way SMS.
- Use scheduled SMS for reminders so no one has to remember to send them.
- Keep promotions to opted-in clients and honour STOP requests.
- Send a thank-you and a rating question after first visits.
Related
SMS reminders · SMS for retail · Reducing opt-outs
Get started
Create a Connect Media account — SMS from KES 1.0, no minimum top-up, credit that never expires, and one account for Safaricom, Airtel and Telkom. Call +254 707 339 945 or email info@connectmedia.co.ke.
Frequently asked questions
How do salons reduce no-shows?
By sending a reminder SMS 24 hours and 2 hours before each appointment, with an easy way to reschedule.
Can gyms remind members to renew?
Yes. Schedule renewal reminders a week and a day before each membership expires.
Can clients reschedule by replying?
Yes. With two-way SMS, clients reply and your front desk sees it in the inbox.