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SMS for Insurance Companies and Agents

Insurance is a promise kept over years, and most of the moments that matter — renewals, premiums, claims — are time-sensitive. SMS keeps policyholders informed on any phone, so fewer policies lapse and fewer customers call to ask where their claim is.

Renewal duePolicy 4821

What to send

  • Renewal reminders 30 days, 7 days and 1 day before expiry.
  • Premium due and received with the amount, due date and paybill.
  • Claim updates received, assessor assigned, approved, paid.
  • Policy documents ready with where to collect or download them.
  • Agent messages new product updates and targets for your sales force.
  • Emergency lines who to call after an accident or theft.

Example messages

  • “Your motor policy for KBX 123A expires on 31 Oct. Renew early to stay covered. Call 0700 000 000 or pay via Paybill 123456, Acc KBX123A.”
  • “We have received your claim ref CL-4821. An assessor will call you within 48 hours.”
  • “Premium of KES 3,500 received for policy MED-2231. Thank you.”

Tips for better results

  • Send renewal reminders from your policy system automatically with the SMS API.
  • Never include full ID or policy details beyond what’s needed — see data protection.
  • Use one registered sender ID so customers recognise genuine messages and ignore impostors.
  • Let customers reply or call back — two-way SMS works well for claim follow-ups.

Related

SMS reminders · Scheduled SMS · Protecting customers from SMS scams

Get started

Create a Connect Media account — SMS from KES 1.0, no minimum top-up, credit that never expires, and one account for Safaricom, Airtel and Telkom. Call +254 707 339 945 or email info@connectmedia.co.ke.

Frequently asked questions

How do insurance companies use SMS?

For renewal and premium reminders, payment confirmations, claim status updates, document notices and agent communication.

Can renewal reminders be automated?

Yes. Your policy system can schedule reminders through the Connect Media API as expiry dates approach.

How do we stop customers being fooled by fake insurance SMS?

Use one registered sender ID consistently and tell customers you will never ask for PINs or passwords by SMS.